Entrepreneurship and Work in the Gig Economy: The Case of the Western Balkans

The COVID-19 crisis has posed a major challenge for the global economy and business, testing economic resilience. Companies driving the gig economy benefit from flexibility, additional income, freedom, and other opportunities, requiring entrepreneurial digital skills to improve competitiveness and benefit the economy. This book emphasizes the importance of synergy between industry and virtual universities, drawing together literature on globalization, small and medium enterprise development, and internationalization to explore the impact of digitalization on job opportunities. It will be of interest to scholars, upper-level students, and researchers in the field of entrepreneurship.

\n Format: Hardback
\n Length: 160 pages
\n Publication date: 24 February 2021
\n Publisher: Taylor & Francis Ltd
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The COVID-19 pandemic has posed a significant challenge to the global economy and business, testing economic resilience and determining the impact on business activities. Only firms that have successfully reoriented and quickly adapted to the emerging crisis have continued uninterrupted operations, demonstrating their flexibility and high level of resilience.

Research indicates that companies driving the gig economy value the benefits of flexibility, additional income, freedom, and various opportunities for workers. They require entrepreneurial digital skills that enhance their competitiveness and benefit not only themselves but also the economy. Therefore, digital competencies are becoming a crucial resource and prerequisite for employment, and it is essential to promote digital entrepreneurial skills by integrating them into education programs through various forms of education.

This book emphasizes and explores the importance of synergy between industry and virtual universities. Given the significance of these issues, this book brings together literature on globalization, small and medium enterprise development, and internationalization from diverse sources into a cohesive body of work, tracing the evolution of entrepreneurship and our understanding of the topic. It investigates the impact of digitalization on creating job opportunities in the labor market.

Covering social, economic, and psychological approaches to the most current topics, this book will serve as a valuable framework for new theories and practices emerging to challenge conventional wisdom. It will be of interest to scholars, upper-level students, and researchers involved in the field of entrepreneurship.

\n Weight: 342g\n
Dimension: 142 x 221 x 18 (mm)\n
ISBN-13: 9780367725778\n \n