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Sales Meets Brain Research: Just let your customer buy

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Product details

Management number 201813395 Release Date 2025/10/08 List Price $34.73 Model Number 201813395
Category

Format: Hardback
Length: 131 pages
Publication date: 25 March 2023
Publisher: Springer

This book describes a sales pitch strategy based on the latest scientific findings in brain research that provides salespeople with a blueprint for systematic, non-manipulative, structured customer conversations. Why do negotiations sometimes lead to success and other times not?


Dimension: 240 x 168 (mm)
ISBN-13: 9783658383237
Edition number: 1st ed. 2023


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