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Contemporary Business Research in the Islamic World: Proceedings of the 14th Global Islamic Marketing Conference, September 2023

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Product details

Management number 201812425 Release Date 2025/10/08 List Price $95.84 Model Number 201812425
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Format: Hardback
Length: 421 pages
Publication date: 23 September 2024
Publisher: Springer Verlag, Singapore

This proceedings volume presents a cutting-edge exploration of Islamic marketing, delving into the details of Muslim consumer behavior and Halal business practices, while offering invaluable strategies for navigating the dynamic world of commerce in Islam-oriented regions.


Dimension: 235 x 155 (mm)
ISBN-13: 9789819753994
Edition number: 2024 ed.


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